Booklift is an NGO campaign that is oriented to reduce paper wastage and paper production by reusing and recycling old books. By donating books and buying the same refinished second-hand books, we normalize the idea of recycling all over India which not only helps the economy by helping parents save money, also the environment and especially underprivileged kids. Getting help for these children is still an ongoing mission, so by normalizing such activities it makes it much easier for every child to receive the educational help they deserve.